Typically there is a pre-sale for their San Diego Comic-Con exclusives before the show, then they sell the items at the show, and then whatever is left has a special online sale after the show.
In a surprise change of plans, Mattel has now made eight of their exclusives from this year online only. There will be a first time ever SDCC Online Sale. The following items are affected:
- Barbie Amazon Princess Wonder Woman Doll ($80)
- DC Comics Multiverse Wonder Woman Figure + Invisible Jet ($15)
- Ever After High Cedar Wood SDCC 2016 Exclusive Marionette Doll ($30)
- He-Man and the Masters of the Universe She-Ra ($75)
- Hot Wheels Star Trek: ’64 Buick Riviera & Spock 1:64 Figure ($20)
- Monster High Ghostbusters Frankie Stein Doll ($25)
- Thomas & Friends/DC Super Friends MINIS ($19.99)
- ThunderCats WilyKit & WilyKat 2-Pack ($60)
These items will only be available at MattyCollector.com starting on Monday July 18 at 9AM PT and ending Sunday July 24 at 11:59PM PT. This sale is open to everyone, not just SDCC attendees.
Be aware that this means these items will no longer be available for sale at the Mattel booth. In a post on their Facebook page they note that “If you pre-ordered She-Ra or Thundercats: Wilykit and Wilykat during our Voucher Sale, you’ll still pick them up at SDCC.” While they didn’t mention the other figures on the list, they will likely also be available for pick-up to those who purchased previously.
What do you think of this change? Let us know in the comments.
from San Diego Comic-Con Unofficial Blog http://sdccblog.com/2016/07/breaking-mattel-makes-select-sdcc-exclusives-online-only/
via http://sdccblog.com/2016/07/breaking-mattel-makes-select-sdcc-exclusives-online-only/
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